Get Featured
Quick answer: Getting featured on Betting Ages means earning a place in our independent editorial — a review, a news story or an analysis our team decides is worth covering. It cannot be bought. If you need a guaranteed, scheduled placement, that is sponsored content, which is clearly labelled. Below is how earned coverage works and how to share newsworthy information with us.
Key takeaways
- Earned, not paid: editorial features are decided by our team.
- What helps: genuinely newsworthy, verifiable information.
- Paid alternative: sponsored content for guaranteed, labelled placement.
- No pay-to-review: we do not sell reviews or ratings.
- How to reach us: pitch through our contact page.
What “get featured” means here
An editorial feature is coverage our team chooses to publish because it serves our readers — a review of a product, a report on a licensing or regulatory development, or analysis of something happening in the industry. It reflects our independent judgement, which is exactly what gives it value. Because of that, we do not accept payment for editorial features, and paying for advertising does not earn one.
How our team decides what to cover
- Relevance to our audience of adults following betting regulation and reviews.
- Newsworthiness — is this genuinely new, significant or useful?
- Verifiability — can we confirm the facts through primary sources?
- Consumer interest — does it help readers make informed decisions?
- Compliance — is the subject lawful and appropriate for an 18+ audience?
How to improve your chances
Share something genuinely newsworthy and make it easy to verify: the essential facts, primary sources, and a contact who can answer questions. A licensing milestone, a meaningful product change, a responsible-gambling initiative with real substance, or data we can check all travel further than a generic promotion. Tell us why it matters to readers, not just to your brand.
What will not get you featured
- Offering payment for a review, rating or editorial mention.
- Guaranteed-win claims, predictions or invented odds and payouts.
- Vague announcements with nothing verifiable behind them.
- Anything aimed at minors or from an unlicensed operator.
The paid alternative: sponsored content
If you need certainty — a specific message, published on a schedule — the right route is sponsored content. It is a clearly labelled branded article, so readers know it is commercial, and it follows the same accuracy and compliance standards. What it is not is a disguised editorial feature: we keep the two clearly separated, in line with our advertising disclosure.
How to submit information for consideration
- Gather the facts and primary sources that back your story.
- Write a short pitch explaining why it matters to our readers.
- Send it via our contact page or [email protected].
- Be available to verify details if our team follows up.
We read what comes in, but we cannot promise coverage — that is what keeps editorial independent. For news specifically, you can also submit a press release.
Reviews and how they work
When we review a product, the assessment is ours. We do not accept payment to publish, alter or improve a review, and an advertising relationship does not change a rating. If a brand we cover also advertises, that placement is labelled and handled separately from the editorial judgement.
18+ only. Gamble responsibly. If gambling is causing harm, seek help.
About Betting Ages
Betting Ages is an independent information publication covering betting regulation, licensing, consumer protection and operator reviews for an adult (18+) audience. We publish research, explainers and clearly labelled commercial placements; we do not take bets, hold funds or facilitate gambling of any kind. To learn who we are, read about us and our get in touch through our contact page or at [email protected]. Every paid or sponsored placement is labelled in line with the FTC endorsement guidelines, and all advertising must comply with the advertiser’s licence and the law in each market it reaches.
Frequently asked questions
Can I pay to get featured on Betting Ages?
Not in editorial. Features are earned. For a guaranteed, labelled placement, choose sponsored content.
How do I pitch a story?
Send a short, fact-backed pitch through our contact page or [email protected], explaining why it matters to readers.
Do you guarantee coverage?
No. Editorial coverage is never guaranteed — that is what keeps it independent. Sponsored content is the guaranteed, labelled option.
Can I pay for a positive review?
No. We do not sell reviews or ratings, and advertising does not influence our editorial judgement.
What makes a pitch stand out?
Genuine news, verifiable facts, primary sources, and a clear reason it helps our readers.
What is the difference between get featured and a press release?
Get featured is earned editorial; a press release is your company-supplied, labelled announcement.
Does advertising get me editorial coverage?
No. Advertising and editorial are separate. Advertising is labelled; editorial is decided on merit.
Who can be featured?
Subjects relevant to our adult audience that are lawful, verifiable and newsworthy — never unlicensed operators or content aimed at minors.
Can I pay to get featured on Betting Ages?
Independent editorial features are earned on merit, not paid. For guaranteed, scheduled placement choose clearly disclosed sponsored content.